Ale Cabrera
AI Data Enhancement
HubSpot · 2024
Full coverage on the top attributes across 80 million domains
Portfolio
Real product work across GTM intelligence, data quality, and AI.
Each project comes in two formats: a one-pager with the outcome, and the full product doc.
Viewing by vertical. Click Customer-facing or Platform on any card to see the work by audience.
GTM Intelligence
Turn B2B data into customer value.
5 projects
Data Pipeline Validation Gateway
HubSpot
↓40% customer-reported data errors, post-launch
Enrichment Data Accuracy Index
HubSpot
One source of truth for Support, execs and the data team
Revenue Partner Share Attribution
Zapier
↑ ability to identify high-performing partners
Data Quality & Governance
Make your data reliable and useful.
11 projects
Data Guardrails
Clearbit · 2023
70% fewer customer-reported data issues, measured over 3 months
Lost and Found Challenge
Zapier
10% → 100% ownership coverage across 500+ events and 3,000+ tables
Detect and Remove PII from GA
Zapier
↓ PII exposure window, from external report to next-day internal alert
Self-Serve Monitoring Data Tool
Zapier
2 wk POC to shipped v1
AI Products
The judgment and the outcomes to make AI and APIs reliable and scalable.
5 projects
MCP Server for IP Intelligence Data
IP Intelligence · 2026
1 month from signal to a launched integration
Stabilizing a Third-Party Integration
IP Intelligence · 2026
0 broken workflows during the version migration, old version kept live in parallel
IP Intelligence Data: Internal Initiative
IP Intelligence · 2026
Private beta to public beta in about 6 months
API v2 Bug
IP Intelligence
↑ customer trust, via direct proactive communication
Things I build on my own
Building a Source-First AI Agent for Traveling Families
dparents · 2026
75% of 163 hand-rated results judged accurate, 2 hallucinated
ReFeel
An emotion check-in app built on the Plutchik wheel. Prototype, web app.